| As to Microsoft who can make wind and rain in the | | | | Communications Inc. releases the first global single |
| PC industry, the Windows Phone 7 of this year will | | | | chip triple cards triple standby cell phone approach |
| become the best weapon for it to march the field of | | | | 17th September,2010, China Shanghai Spreadtrum |
| mobile operation system. Seeing from current | | | | Communications Inc. shortly called "Spreadtrum" |
| progress, Windows Phone 7 will appear in recent two | | | | below, NASDAQ Stock Market code: SPRD) released |
| months. To the news that Microsoft will put aside | | | | the first global single chip triple cards triple standby |
| OEM manufacturer to produce cell phones by itself, | | | | cell phone approach SC6600L7. This approach can |
| the top management of Microsoft responses, we will | | | | support three GSM SIM cards in a single cell phone to |
| not develop intelligent cell phone. In the regular | | | | standby at the same time. This is another product |
| meeting held in last Thursday, Microsoft cell phone | | | | measure for Spreadtrum following releasing the first |
| communication business department chief financial | | | | industry single chip double card double standby |
| officer Tivanka Ellavala expresses, Microsoft want to | | | | approach SC660L2 in 2008. Spreadtrum single chip |
| supply the consumer software and hardware | | | | triple cards triple standby approach just need a set |
| integrated product by the chance that Microsoft is | | | | of hardware assembly of baseband and radio |
| trying to promote its cell phone business by Windows | | | | frequency to support three GSM SIM card to |
| Phone 7. Ellawala says, "Microsoft is a software | | | | standby at the same time (wholesale cell phone |
| company, software is our core business. The | | | | accessories). The chip integrates three cards engine |
| company will focus on the core business. We will not | | | | processing unit and controller, using DSP to realize |
| develop intelligent cell phone anymore. This is the first | | | | three cards communication agreement firmware and |
| time Microsoft respond this event. Currently, as to | | | | improves the picture user interface. Spreadtrum |
| the mobile operation system, iOS and Android | | | | SC6600L7 triple cards triple standby cell phone |
| increase trend surprised people, while old Symbian | | | | solutions not only succeed all the performance |
| and backward Windows Mobile are inclined step by | | | | characteristics of Spreadtrum SC6600L2, but also |
| step formally. Windows Phone 7 released by | | | | supply all functional third party hardware expansion |
| Microsoft will conduct a big innovation to the system. | | | | performance. We do not know seeing the news like |
| It not only adds more functions, but also has bigger | | | | this, to cheap China phones market, especial cell |
| enhancement of interaction design of person and cell | | | | phone imitation market, it maybe a very good news. |
| phone at the same time. But so far there is no | | | | Triple cards triple standby, in addition to opening |
| product released based on WP7 platform. It is very | | | | Android platform, it helpful for promoting the low |
| right for Microsoft to focus on its core business. So | | | | cost cell phone imitation market (cheap cell phone). |
| far Microsoft is conducting large scale test on | | | | We do not say the new approach of Spreadtrum is |
| Windows Phone 7, believing we can see the formal | | | | not good. It is so easy to take the wrong road by |
| release of this product soon. Link: Spreadtrum | | | | mistake. |